Social media can be a great way to generate buzz around an event or cause, but creating a lasting impact is more of a challenge.
Tweets from the Scottish Public Health Conference 2015 produced 1.1 million impressions, seen by 230 thousand people over two days… but stopped as the conference ended. We are not using the networking potential of social media on an ongoing basis. Read a Storify summary of the conference.
The #ScotPublicHealth hashtag is intended as a way to allow Public Health discussions throughout the year. Use #ScotPublicHealth when writing about Public Health in Scotland, or posting information that you want to share with colleagues in Scotland.